Most light conditions
They prefer partially shaded/sheltered spot, though they'll be OK in full sun if taken care of.
They likes their soil to be moist, so make sure they don't dry out.
Feeding with a liquid fertiliser in the late spring will help promote growth. Don't overdo it: they only need around two or three feedings between April and September. Make sure you're using an acidic blend, like ericaceous fertiliser.
You can prune them when they're finished blooming (around May/June). Examine your plant for weak-looking leaves and yellow buds, snipping off the ones you find. Check out our Care Guide for tips on proper pruning techniques.